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E90 M3 Sedan Owners Survey Results Summary 1. Model Year Response Percent Response Total 2008 100.00% 53 Total Respondents : 53 2. Exterior Color Response Percent Response Total Alpine White 22.64% 12 Black 11.32% 6 Sparkling Graphite Metallic 7.55% 4 Space Gray Metallic 1.89% 1 Interlagos Blue Metallic 7.55% 4 Jerez Black Metallic 28.30% 15 Melbourne Red Metallic 0.00% 0 Silverstone Metallic 20.75% 11 Total Respondents : 53 3. Interior Color Response Percent Response Total Silver Novillo Leather 1.89% 1 Fox Red Novillo Leather 9.43% 5 Bamboo Beige Novillo Leather 5.66% 3 Black Novillo Leather 41.51% 22 Silver Novillo Extended Leather 3.77% 2 Fox Red Extended Novillo Leather 11.32% 6 Beige Novillo Extended Leather 9.43% 5 Black Novillo Extended Leather 11.32% 6 Black Novillo Extended Leather 1.89% 1 Anthracite & Black Cloth/Leather 3.77% 2 Total Respondents : 53 4. Interior Trim Response Percent Response Total Blue-Gray Brushed Aluminum 18.87% 10 Carbon Leather 62.26% 33 Sycamore Anthracite Wood 9.43% 5 Titanium Shawdow 9.43% 5 Total Respondents : 53 5. Transmission Response Percent Response Total 6Spd 83.02% 44 M-DCT 16.98% 9 Total Respondents : 53 6. Option Packages Response Percent Response Total Premium Package 38.66% 46 Technology Package 30.25% 36 Cold Weather Package 26.89% 32 None 4.20% 5 Total Respondents : 53 7. Other Options Response Percent Response Total 19" Forged Wheels 7.71% 31 Electronic Damping Control 8.46% 34 Heated front seats 8.96% 36 Moonroof 8.21% 33 Navigation system 8.21% 33 Power rear sunshade 3.98% 16 Enhanced Premium Sound 7.21% 29 HD radio 5.22% 21 iPod and USB adapter 10.20% 41 Satellite radio 6.22% 25 BMW Assist 9.45% 38 Park Distance Control 8.21% 33 Split Fold-Down Rear Seat 7.46% 30 None 0.50% 2 Total Respondents : 53 8. Your Gender Response Percent Response Total Male 96.23% 51 Female 3.77% 2 Total Respondents : 53 9. Your Age Response Percent Response Total Under 21 5.56% 3 21 to 30 18.52% 10 31 to 40 48.15% 26 41 to 50 24.07% 13 51 to 60 3.70% 2 Over 61 0.00% 0 Total Respondents : 53

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